As a small business owner, you already know that “sales” are one of the most important factors of staying afloat. Without sales, your company won’t stay in business long.
Social media is an affordable way to market your services to the masses, which in turn can develop into more leads, and ultimately, more sales.
The fact is that millions of consumers now rely on it to connect with local businesses that they know, like and trust. Not only that, but many of them use this gateway to share their experiences and feedback with others.
Nearly 1/2 of shoppers have made a purchase based off of the experience and feedback that other people left on social media platforms.
Social media provides a way for companies to give incentives immediately, such as a free coupon or a discount. This has the potential to drive in more traffic, which in turn can lead to more sales.
According to Forbes, a study revealed that at least 78% of salespeople who use social media are outselling their competition.
Customer feedback and testimonials are powerful for sales via social media. In fact, many companies only use 10% of their social media time on sales as feedback and testimonials speak for themselves.
Sales quotas are usually exceeded by companies who regularly use the major social media platforms such as LinkedIn, Facebook, and Twitter.
Social media provides an excellent way to showcase products and services via photos and videos. Many consumers seek out additional information about a company after viewing product photos or watching company videos.
As you can see, social media plays a huge role in the ability to boost sales. However, it can be somewhat difficult for some businesses to get to that point.
If you’d like more information about how I can help you meet your social media marketing goals, contact me at 956-254-7456.